Swipe Savvy is redefining payments and loyalty through embedded, card-linked intelligence—connecting cardholders and merchants in one unified rewards experience.
Mission: Empowering everyday cardholders with frictionless, built-in rewards experiences, while enabling merchants to drive smarter loyalty with real-time data.
Problem: Loyalty programs are fragmented, hard to use, and offer poor user engagement.
Solution: A unified, mobile-first platform delivering personalized rewards via embedded debit card rails and partnerships with mCards (on Mastercard network), and Valiant Payments (POS system).
Cardholders in Early Pilot/POC
Merchant Locations Activated
TAM across Gen Z/Millennial Lifestyle Spend
TAM/SAM/SOM insights for Gen Z and Millennial loyalty and debit spend. Compare Swipe Savvy’s positioning against Thanx, Paytronix, and Upside. See how we lead in value: card-linked rewards, real-time cashback, and merchant analytics.
Fundraising Progress
See how far we've come: From launching our pilot and onboarding partners to gaining revenue traction. Follow our funding progress and key moments as we scale.
Funding Progress
$500K
Seed
$2M
Pre-Series A
$5M
Series A
$10M
Series B
$4.2M raised of $10M target
4 committed investors • As of mid-July 2025
"Swipe Savvy has created a powerful bridge between users and merchants. We're excited about their market potential." — Early Stage VC Partner
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At Swipe Savvy, we’re building more than just a rewards platform—we’re redefining how value is exchanged between consumers and merchants in the digital era. This is a unique moment in fintech, where the convergence of embedded finance, real-time data, and consumer expectations for instant, seamless experiences opens new frontiers for innovation.
With over two decades in the payments industry, I’ve had the privilege of scaling high-growth ventures, leading three successful exits, and building a merchant portfolio exceeding $500M in monthly processing volume. But what excites me most about Swipe Savvy is the opportunity to pioneer a loyalty ecosystem that works for both sides of the transaction—consumers and merchants alike.
We are addressing a gap left wide open by legacy rewards programs—programs that are fragmented, impersonal, and often ignored. By embedding loyalty directly into the payment experience, we eliminate friction and deliver intelligent, personalized engagement at the moment it matters most.
This is a rare opportunity to invest in a company with not only the right market timing, but also the infrastructure, leadership, and vision to scale. Our team is seasoned, our go-to-market strategy is tested, and our pipeline is active and growing.
We invite you to be part of this journey—not just as investors, but as strategic partners in reshaping the future of everyday spending and engagement.
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Reimagining Rewards. Powering Loyalty. Driving Engagement.
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